Sales Are Slow? Find the Bottleneck Before Spending More

Sales are down, and everyone has advice: run ads, lower your prices or post every day. Your designer may even suggest a new logo. 😂 But how do you know which fix addresses the real problem? For example, a seller may get plenty of WhatsApp enquiries but very few payments. More advertising could simply bring in more people who ask “How much?” and disappear. Before spending more, check where potential sales are falling through. Are enough buyers finding you? Do they understand your offer? Are unanswered questions, delivery costs, payment difficulties or slow replies putting them off? And do existing customers come back? Each answer points to a different problem to solve. Running a small business already means juggling sales, accounts, customer service and delivery. Have you ever spent money fixing one part of your business, only to discover the real problem was somewhere else? What happened, and how did you figure it out?

Use The App To Win ₦1m

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