Why Ijesa Entrepreneurs Should Build Their Headquarters at Home

Ijesa people should see Ijesa land as more than a place of origin. It should be a place to invest, create jobs and build lasting institutions. When a business begins in Ilesa or another part of Ijesa land, its founders should consider keeping its headquarters there. Even a company with a modest workforce can support local commerce, create opportunities and strengthen the town’s economy without stopping expansion to Lagos, Abuja, Port Harcourt or elsewhere. Many Ijesa people succeed across Nigeria, but home should not be forgotten. Developing Ijesa requires deliberate investment by its people, especially in businesses, infrastructure and opportunities that can serve its growing population.

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