Why Atiku’s Arrogance Could Cost Him the Presidency

I believe Atiku has shown a surprising lack of political intelligence in his latest campaign. Rather than negotiating power-sharing deals with Peter Obi—like offering him economic leadership and a clear path to the presidency—he opted for dismissive arrogance. That decision alienated Obi’s supporters and left Atiku running a three-horse race. Now paired with Rotimi Amaechi, Atiku faces a campaign without incumbency advantages, governors or a solid grassroots base. He can’t secure 25% in any key region. What strategy could possibly lead him to victory?

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