Market Research Officer Vacancy: Marketing Analytics and Consumer Insights
A company is seeking a Market Research Officer to identify sales and marketing trends, understand consumer behaviour, and support strategy development. The role involves designing surveys and research tools, analysing pricing, distribution and campaign performance, and turning complex data into clear reports, charts and forecasts for management. Applicants should have a bachelor’s degree in Marketing, Statistics or a related field, at least two years of relevant experience, and working knowledge of SPSS or SAS, Microsoft Office, survey design and data interpretation.
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