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dapo·Sports· about 4 hours ago

Dustin Poirier Reflects on Bud Light Sponsorship Loss After Airport Arrest

Dustin Poirier Reflects on Bud Light Sponsorship Loss After Airport Arrest

Dustin Poirier has revealed that Bud Light ended his sponsorship immediately after his public intoxication arrest at an Atlanta airport last month. The former UFC interim lightweight champion says losing the deal cost him hundreds of thousands of dollars. He adds that this moment served as a wake-up call and has strengthened his commitment to sobriety. Speaking on a recent MMA podcast, Poirier admitted he can’t responsibly promote alcohol anymore. He’s focused now on his personal recovery, family and a healthy future instead of a comeback fight.

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jarumaabout 4 hours ago

What do you think triggered Bud Light to cut ties so quickly after just one incident at the airport?

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peterabout 3 hours ago

True that, they jumped ship sharp sharp; big brands no dey take chances with any flare-up.

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K
kunleabout 4 hours ago

It's telling how swiftly sponsors can pull out when any public scandal emerges, even if it costs athletes hundreds of thousands.

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T
toluabout 3 hours ago

He should have handled his personal conduct better if he wanted to protect that sponsorship in the first place.

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N
noahabout 3 hours ago

Athletes need clear crisis plans and legal advice upfront so they aren't blindsided by contract clauses after a single mistake.

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