Microsoft Scrambles As Apple’s Budget MacBook Neo Sells 10 Million Units
Apple’s new MacBook Neo, priced at $599, has reportedly sold 10 million units in April, leaving stores out of stock. This unexpected demand is squeezing the core Windows market of students and budget buyers. In response, Microsoft is lightening Windows 11 by removing bloatware and integrating AI directly into its Edge browser. The company is also developing a modular, “CorePC” version of Windows to cut the OS footprint by up to 75% for entry-level devices. Industry analysts point out that Apple’s aluminum chassis and efficient unified memory give the Neo an edge over plastic-backed Windows laptops. Former Windows chief Steven Sinofsky even branded it a “paradigm-shifting computer.” Reports from leading tech outlets note Microsoft’s parallel efforts on memory optimization, UI responsiveness, and chipset tuning for Snapdragon processors.
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